By Zoe Demarco
“I think [Burger Week] is a great way for the restaurant industry to get people out and participate,” said Stacey Pheifer, of Ardmore Tea Room. “It’s a wonderful thing.”
“It was launched as a way to get the city excited for and engaged in its food culture, which has exploded in recent years,” said The Coast’s Tara Thorne in an email. “In addition to the food community, Burger Week offers an opportunity for restaurants and those who eat there to give back to the community at large.”
This year, the number of restaurants participating has more than doubled, from 20 to 51.
Reasons to join
Pheifer said she isn’t sure if Burger Week will increase their business.
“We have great burgers in general, so we’re hoping that we might get a few extras to come in and give our Benny Burger a try,” she said.
Pheifer said the Ardmore also sees an opportunity to help a cause like Feed Nova Scotia, which helps collect and distribute food across the province to food banks and meal programs. Burgers will be sold for $5 or more, with some of the proceeds going towards the cause.
Feed Nova Scotia says every $1 raised allows it to distribute $15.74 worth of food. Last year’s Burger Week resulted in more than $10,000 in donations, which meant more than $150,000 worth of food was distributed.
New to the event is the contest to become a Burger Ambassador. Contestants submitted their best “burgerface” selfie and the public voted on the two best photos. The winners will get to eat for free at participating restaurants during Burger Week.